JLL Residential

Viability Advisory

Complexity Simplified

We advise clients on how to unlock the maximum value in a development from achievable planning permissions.

The team provides landowners, developers, house builders and investors with detailed financial viability analysis so that they are able to negotiate effectively with local planning authorities (LPAs) and achieve the best outcomes. We have provided viability advice for projects with a gross development value in excess of £5 billion since 2011.

The permanent dialogue that our consultants and colleagues in JLL’s regional offices have with LPAs informs our expertise. The team’s experience means that we provide practical and considered solutions throughout the planning process to preserve the financial viability of a residential development for our clients.

JLL's development viability advisory team’s expertise includes:

• Section 106 Planning Negotiations
• Affordable Housing obligations advice
PCL Report Listing Image


The Prime Central London sales market is recovering some poise. The lower-end of the market is picking up and is seeing some price rises. The upper-end of the market, while some prices continue to adjust down, is seeing higher transaction volumes. The Prime Central London lettings market is also in recovery mode.

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With our specialist market knowledge we help you achieve ‘optimal’ planning consents from a financial viability perspective and deliver the best S.106 outcomes.