london

London

<p><strong>10 years after hosting the 2012 Summer Olympic Games, Stratford has outperformed London in both house price and rental growth, creating a new neighbourhood that has attracted a new wave of younger residents. </strong></p><p>In July 2005, London won the race to host the Summer Olympic Games. Stratford was earmarked as the core venue for the Games, with the area able to capitalise on the existing regeneration programme that had already been approved in 2004.</p><p>Stratford was set to become the &ldquo;Capital of the East&rdquo;.</p><p>A decade on, JLL have undertaken new research to assess how Stratford has performed since the games.</p><img alt="" src="https://dev-cms-resi.eu.jll.com/images/default-source/agency/stratford1ed83a06f-113f-4237-bf93-bf5967e1f4ac.jpg?Status=Master&amp;sfvrsn=3591f79_1" sf-size="100" /><p><strong style="background-color:transparent;color:var(--color-h2);font-size:var(--font-size-h2);text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;">Since 2012 house prices have outperformed the wider market</strong></p><p>The E15 postcode covers the areas of Stratford that already existed before the Olympics. E20, a new postcode set up to cover the Olympic Park represents the part of Stratford that went through the biggest transformation during the regeneration to become the Olympic Park and Stratford City developments. Comparing E15 in isolation and Stratford as a whole (E15 &amp; E20) demonstrates the outperformance of the area applies to both existing homes and is not just down to the addition of new build properties in E20.</p><p>The majority of the 2012 Olympics events were hosted in Stratford and Greater London, but five other regional towns also hosted events. There was cycling and rowing events in Swanley and Benfleet, Canoeing and rowing in Windsor and Waltham Cross and sailing in Weymouth.</p><p>The decade before the London Olympic Games, Stratford house price growth of 66% underperformed Greater London&rsquo;s at 84%. Ten years on from the London Olympic games, Stratford and E15 have outperformed Greater London, recording price growth of 104% and 92% respectively, compared with 65% for Greater London. Growth in achieved prices in Stratford also outperformed the five other regional host towns. With growth ranging from 43% in Windsor and 89% in Swanley in the ten years since the Olympics</p><img alt="" src="https://dev-cms-resi.eu.jll.com/images/default-source/agency/stratford20a8093b5-0ea1-49bc-a756-b29fb849d252.png?Status=Master&amp;sfvrsn=714d1bc7_1" sf-size="100" /><h2><strong>Young professionals attracted to Stratford</strong></h2><p>Stratford has become one of the most vibrant areas in London. The population has increased by 42% to 73,000 over the last 10 years largely driven by an influx of young professionals, attracted to the area&rsquo;s new residential developments, improved transport links, expansive retail and leisure offering. The number of residents aged between 25 and 34 has increased by 10 percentage points in the area over the past ten years, now representing almost a third of residents. </p><p>The proportion of private renters has risen too, from 21% of households in 2012 to 32% in 2021.</p><p>Average asking rents in Stratford (E15 and E20) have experienced growth of 27% since 2014, whilst the E15 postcode alone has experienced similarly strong rental growth of 24%. Comparatively, Greater London has experienced rental growth of 12% over the same period. </p><p>A year before the Olympic Games, Westfield Stratford City Shopping Centre, the largest urban shopping centre in Europe, opened its doors. The &pound;2.1 billion International Quarter London project has also helped Stratford become a key business centre in London. TFL, the FCA and UNICEF have all moved to the area. </p><strong>Senior Research Analyst at JLL, Eroll-James Kpenou says</strong> <em>&ldquo;Olympic games bring with them the promise of a boost to the host city, but the ongoing success of Olympic venues after the crowds have departed has often been less certain. In the case of Stratford, the Olympic games have delivered on their promise to regenerate a little-known pocket of London into a thriving neighbourhood. A decade on, house prices have outperformed Greater London whilst staying accessible to young professionals. Stratford&rsquo;s future looks bright with thousands more homes under construction or in the pipeline, the newly opened Elizabeth line improving transport links further and more cultural experiences, with the arrival of the V&amp;A East museum in 2023.&rdquo;</em>

JLL – Stratford delivers a gold medal performance

thumbnail

Bayswater-cover-image

10 years after hosting the 2012 Summer Olympic Games, Stratford has outperformed London in both house price and rental growth.

LinkedIn

linkedin

Facebook

facebook

Twitter

twitter

Instagram

instagram

Bayswater-thumbnail-image

https://res.cloudinary.com/jll-global-olm-np/image/upload/f_auto,q_auto:good/v1659444282/resi/gb/cms/Stratford-thumbnail-image-488x144.jpg

<p style="font-size:18px;"><strong>The sponsorship culminated in a panel discussion on the importance of the relationship between interior design and architecture</strong></p><p>We are proud to announce that we will act as lead sponsor of Design Centre, Chelsea Harbour for London Design Week, a six-day event celebrating London as the design capital of the world. Set to begin with a global online launch on Sunday 13 March, before
    a physical programme begins at Chelsea Harbour&rsquo;s Design Centre on Monday 14<sup>th</sup> until Friday 18<sup>th</sup> March. The event will showcase a line-up of renowned speakers at panel events, as well as established makers and luxury brands
    that are shaping the future of interior design. </p><p>This partnership with Design Centre, Chelsea Harbour is particularly significant as it represents the coming together of two powerhouses of interior design and property.</p><p>&nbsp;We&rsquo;re delighted to be sponsoring London Design Week, an event that plays a truly crucial role in understanding and expanding London&rsquo;s exciting design industry. The schedule for this year&rsquo;s programme will showcase the finest design
    talents and minds across the UK and we want to involve our clients with London Design Week whilst they make their new house into a home with interior product. The property and design industries are inherently linked and we&rsquo;re keen to explore
    that relationship over the next week and beyond.</p><p>One event is a particular focus for JLL Residential - the discussion, &ldquo;Conversations in Design: Interior Design and Architecture: The Perfect Match?&rdquo; is set to take place at 11:30am on March 14<sup>th</sup>. It will focus on how the combination
    of architecture and interior design can grow businesses, the importance of communication and collaboration to achieve compelling spaces that answer the client&rsquo;s brief and the invisible line between the two interconnected disciplines. Panellists
    include Richard Parr, founder of Richard Parr Associates, Claire Sa, director of De Rosee Sa and Natalia Miyar, founder of Natalia Miyar Atelier. The panel will be chaired by the writer and editor Charlotte Abrahams.</p><p>Other &lsquo;Conversations in Design&rsquo; talks will include panel discussions and business-focused sessions with A-list speakers; all providing in-depth analysis to keep the design industry competitive and connected. New talent includes Mimi Shodeinde
    of Miminat Designs, Alex Holloway and Na Li of Holloway Li, Jake Arnold, Isabella Worsley, Minnie Kemp, Rupert Cunningham and Alexandria Dauley, alongside more established names such as Nicola Harding, Lucy Hammond Giles, Adam Bray and Celerie Kemble,
    with more to be announced. Legendary fashion and textile designer Zandra Rhodes will also explore <em>Britannia</em>, her new collaboration with silk weaving house Gainsborough.</p><p>Design Centre, Chelsea Harbour:&nbsp; &ldquo;It&rsquo;s really fantastic to have JLL on board as our lead sponsor for what will be an exciting week of talks, panel discussions, and exhibits. More than ever, our two industries work symbiotically. To recognise
    that with sponsorship from such an inspiring and forward-thinking company is testament to our ever-expanding relationship, and the burgeoning industry in London. We look forward to seeing many people come and enjoy what we have to offer, and hope
    it inspires the next generation of designers and property professionals alike.&rdquo;</p><p>In addition, the week-long event will exhibit the latest offerings from 120 international showrooms and 600 brands, many focused on 2022&rsquo;s outlook to be elegant, pretty and upbeat and a fresh approach in interior design. The program reflects a commitment
    to connect, converse, create in the design sphere with meet-the-designer sessions, artisan demonstrations and design discovery tours.<br /></p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/agency/new-london-design-week-2022-at-design-centre-chelsea-harbour-(7)-min.jpg?Status=Master&amp;sfvrsn=9ef74c62_1" style="display:block;margin-left:auto;margin-right:auto;" height="500" class="-align-center" sf-size="100" alt="" />

JLL Residential Partners with Design Centre, Chelsea Harbour for London Design Week

neighborhood-watch-paddington-900-600

<p>Design Centre, Chelsea brand partnership for London Design Week 2022</p>

Please click here to sign up as a guest can attend the event. 

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1646392931/resi/gb/cms/News/Images/Top-banner-488.jpg

<p>It seems hard to imagine that the changes in how we have lived and worked through the largest global pandemic in 100 years won&rsquo;t have any lasting impact on how we live going forward.</p>
<p>The benefits of remote working have now been fully tried and tested &ndash; and for many individuals and businesses alike those benefits are clear to see. But will we now see a mass exodus from London to the countryside as people seek more space to spend more of each week working from home?</p>
<p>That was the key question I tackled alongside London&rsquo;s Deputy Mayor for Housing, Tom Copley, at a recent London First panel debate. </p>
<p>A snapshot survey undertaken by JLL and London First in advance of the debate revealed that 1 in 4 of the 150-plus respondents now intend to move away from central urban areas in the next two years. And there have been numerous other surveys which have arrived at similar findings in recent months.</p>
<p>But is there any evidence of people leaving London en masse? </p>
<p>A closer look at London&rsquo;s historic population statistics show that there has long been a net outward migration of people at mid-life stages, who after having a family, typically leave the city in search of more affordable larger family homes. </p>
<p>The coronavirus pandemic has very likely accelerated the decision-making process for these people who were highly likely to leave the Capital anyway in the next few years.</p>
<p>London&rsquo;s growth from a 1 million-plus city in 1800 to its current circa 9 million has been driven by younger age groups and overseas workers. </p>
<p>And to question whether these groups will continue to seek a life in London is to question the future success of London itself. The UK Capital is a global leader in so many areas &ndash; finance, professional services, technology and the arts, to name a few.</p>
<p>As Covid begins to abate and life returns to some semblance of normality London&rsquo;s employment hubs will thrive once again and young workers from both the UK and overseas will continue to flock to the Capital.</p>
<p>Indeed, rather than predicting a population decline, the latest forecasts from Oxford Economics as of the end of January 2021 show London&rsquo;s population rising to 9.5m by 2030, albeit this would represent a slowing of the rate of growth seen over the past few decades. </p>
<h2><strong>Urban-rural mismatch</strong></h2>
<p>Meanwhile, the homes needed to accommodate a mass exodus to rural areas simply do not exist.</p>
<p>Since 1991, the proportion of people who live in rural areas has fallen from 22% to 16%, while virtually all population growth has been accommodated in urban areas.</p>
<p>In order to return to that peak rural population of 1991, we&rsquo;d need to build about 1.8 million homes in rural areas, which basically isn&rsquo;t going to happen.</p>
<p>Instead of a major population decline, Covid is more likely to spark a suburban revival and drive a dispersal of activity across London, as well as its wider commuter belt, as people split their week in half between working from home and going to central employment and leisure hubs.</p>
<p>In the past there have been great changes in how we use space on the back of significant advances in the mass movement of people on a daily basis through the advent of rail and roads.</p>
<p>It is hard to see how such a monumental event such as Covid-19 and the advancements it has triggered around remote working and digital technology will be entirely reversed.</p>
<p>The great change this time might be in how we simply move less people as a collective mass on a daily basis. It could become more evenly spread across a typical week. And this could trigger environmental and social benefits with less crowded and more efficient transport and services distributed more evenly across the city across the week &ndash; the creation of move liveable cities.</p>
<p>However, this will not be without its management challenges. And the onus is on business communities, transport operators and local authorities to co-ordinate strategies for a truly liveable 21<sup>st</sup> Century city.</p>
<h2><strong><span style="text-decoration: underline;">London First&rsquo;s and JLL&rsquo;s Post-Covid Living Priorities Survey</span></strong></h2>
<p><strong><span style="text-decoration: underline;">Key Findings:</span></strong></p>
<p>*24% of respondents had never worked from home pre-Covid</p>
<p>*40% would now like to work from home 1-2 days every week</p>
<p>*46% would like to work from home 3-4 days every week</p>
<p>*Broadband speed, personal outdoor space and private workspace are now ranked the most important features of the home</p>
*68% say proximity to public green space is now very important, compared with 31% pre-pandemic

Will Covid-19 cause London’s population to literally run for the hills?

It seems hard to imagine that the changes in how we have lived and worked through the largest global pandemic in 100 years won&rsquo;t have any lasting impact on how we live going forward. But will we now see a mass exodus from London to the countryside as people seek more space to spend more of each week working from home?

Will Covid-19 see a mass exodus of from London to the countryside as people seek more space to spend more of each week working from home? Our latest article explores this.

<p>It seems hard to imagine that the changes in how we have lived and worked through the largest global pandemic in 100 years won&rsquo;t have any lasting impact on how we live going forward. But will we now see a mass exodus from London to the countryside as people seek more space to spend more of each week working from home?</p>

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1613131655/resi/gb/cms/Research/Images/shutterstock_171304544-mobile-min.jpg

<p>In the second series of our Stamp Duty&nbsp;spotlight we&rsquo;ve dived into two vibrant and popular neighbourhoods south of the river: Deptford and Greenwich. Our property experts give their opinion on the area's cultural highlights, the types of properties you can buy and how to capitalise on the Stamp Duty holiday.</p>
<p>From the Royal Greenwich Park to Deptford Market Yard, South East London is a popular destination for those searching for their perfect home. From the surplus of historical attractions to the vast open green space, it&rsquo;s clear why the South East&nbsp;postcode is attractive to young professionals, families and those looking to add to their property portfolio.</p>
<h2><strong>Looking to buy in Deptford?</strong>&nbsp; </h2>
<p>Deptford is home to first-time buyers, families and students alike. As one of South East London's arty quarters, whilst being conveniently connected for commuters, it is an enviable place to call home for young buyers and families looking for their new home in Zone 2. Deptford station (National Rail), Deptford Bridge (Docklands Light Railway) and New Cross (Overground) provide perfect links to the City and beyond to discover more of London&rsquo;s history, art and cultural hotspots.</p>
<p> Join locals in a host of pubs and restaurants throughout this South East&nbsp;London neighbourhood, from late-night cocktails at Stockton to a selection of craft beers at The Dog and Bell. Rich in industrial history, it's easy to see how the area as influenced new homes in name and architect, such as the <a href="https://residential.jll.co.uk/sale-development/london-se8-5hz-a0O1I000001JvfkUAC">Deptford Foundry</a>&nbsp;What&rsquo;s more, the Grade II listed railway carriage ramp forms as part of the vibrant Deptford Market Yard.</p>
<p>The wealth of green spaces is another reason to add Deptford to your London property search. Enjoy riverside walks or a post walk run along Deptford Creek and Charlotte Turner Gardens.</p>
<p style="text-align: center;"><em>&ldquo;<em>Deptford is a place where people from all walks of life converge and form a community that takes immense pride in its slice of South East London. Whether it&rsquo;s exploring the galleries and markets or just taking a stroll around the many parks and green spaces.&nbsp; New build development in Deptford boasts an affordable London price point and many developments feature Help to Buy. If you are quick the recent Government Stamp Duty relief will apply until 31st March 2021.</em>&rdquo;&nbsp;</em>&nbsp;</p>
<p style="text-align: center;"><strong><em>Holly Stock &ndash; Director, Help to Buy</em></strong></p>
<h2 style="text-align: left;"><span style="text-align: left;"><strong>Looking&nbsp;to buy&nbsp;in&nbsp;<strong>Greenwich</strong>?&nbsp;</strong></span></h2>
<p style="text-align: left;"><span style="text-align: left;"></span></p>
<p>The Royal Borough of Greenwich is an exciting place to live. Greenwich itself is a UNESCO World Heritage site with a rich naval history which attracts a plethora of tourists throughout the year. From the Cutty Sark, the National Maritime Museum and the Old Royal Naval College you can easily explore London&rsquo;s past and ties to the sea. </p>
<p>Greenwich is a perfect place to call home for those who crave access to nature, something which has proved vital during lockdown. From the deer enclosure inside the Royal Greenwich Park to mudlarking alongside the banks of the River Thames. The Greenwich Foot Tunnel provides residents with an environmentally friendly route to work, along with the Docklands Light Railway and National Rail stations for a quicker commute. </p>
<p>Traditionally Greenwich is viewed as a place for families with plenty of Georgian and Victorian townhouses which dot the roads adjacent to the park and throughout the town centre. However, the recent surge in modern-riverside apartmedints has attracted young professionals into the area at the iconic O2 Arena (formally the Millennium Dome) and within Greenwich town centre. The riverside is now home to a variety of restaurants and bars which has accelerated price growth within the area.</p>
<p style="text-align: center;"><em>&ldquo;</em><em style="text-align: left;">Greenwich truly is an outstanding and unique place to call home as it has something for every preference and every price band. The fascinating history of the area not only attracts tourists but also Hollywood directors as blockbusters are often filmed at the Old Royal Naval College which means rubbing shoulders with celebrities over Sunday Lunch is a frequent occurrence. T</em><em style="text-align: left;">he Royal Observatory at the top of Greenwich Park allows you step onto the Meridian line, where time is measured from. Where else in the world can you do that?</em></p>
<p style="text-align: center;"><em> <em>We have seen a surplus of homes coming to the market with buyers taking advantage of the Stamp Duty&nbsp;saving. The area also has a wealth of homes available on the Help to Buy scheme which helps to get locals and young professionals onto the property ladder quicker than before.</em>&rdquo;</em>&nbsp;</p>
<p style="text-align: center;"><strong><em>Graham Lawes Greenwich Sales Director </em></strong></p>
<p style="text-align: left;"><span style="text-align: left;">Discover the properties we have for sale below and find out how much you can save on the new Stamp Duty&nbsp;savings by using our Stamp Duty calculator </span><a href="https://residential.jll.co.uk/stamp-duty-calculator" style="text-align: left;">here</a><span style="text-align: left;">.</span></p>
<p style="text-align: center;">&nbsp;</p>
<div style="margin: 15px; text-align: center;">
<table style="height:90px;width:100%;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <img width="240" height="119" src="https://weasresicmspd.azurewebsites.net/images/default-source/articles/deptford.jpg?Status=Temp&amp;sfvrsn=8fd775ed_2" alt="Deptford" />
            </td>
            <td style="width: 25%;">
            <div style="flex:50%;padding:0;text-align:center;vertical-align:bottom;">
            <img width="240" height="119" src="https://weasresicmspd.azurewebsites.net/images/default-source/default-album/greenwich.jpg?Status=Temp&amp;sfvrsn=5475c1cf_2" alt="Greenwich" />
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/search?tenureType=sale&amp;placeId=ChIJETGWWe4CdkgR5MeS8JK61ng&amp;placeName=Deptford%2C%20London%2C%20UK&amp;lat=51.47799121581522&amp;lng=-0.02648462183434505&amp;radius=1&amp;sortBy=distance&amp;sortDirection=asc "><strong>Properties for sale in Deptford</strong></a></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/search/greenwich-houses-apartments-for-sale"><strong>Properties for sale in Greenwich</strong></a></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<p style="text-align:center;"><a href="mailto:residential.marketing@eu.jll.com "><button class="Button primary">Contact us</button></a></p>
</div>

Stamp Duty Spotlight: Deptford and Greenwich

<p>South East London, Deptford and Greenwich, stamp duty homes available to buy from JLL Residential. </p>

With the new changes to the Stamp Duty and Land Tax we look at why these two areas in South East London are a great place to live and invest in.

Looking to buy in South East London? Read our Spotlight on Deptford and Greenwich here.

Looking to move to South East London? Explore our portfolio of homes, the local area and find out how much you can save with the new Stamp Duty rates.

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1605276480/resi/gb/cms/Blogs/Images/se_ldn_blog_hero_image_1.jpg

<p>&nbsp;</p>
<table style="height:90px;width:100%;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/service-icon-(3).png?sfvrsn=cdec37cb_2" width="45" height="45" alt="Service icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/location-icon-(3).png?sfvrsn=b3511b0_2" alt="Location icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/size-icon-(5).png?sfvrsn=631ae7ad_2" alt="Size icon" /></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>appraisal for viability assessment (planning) purposes</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Tower Hamlets</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>1,672 purpose built student accommodation ("PBSA") units, as part of a wider mixed use development</strong></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<h2><strong>Ambition</strong></h2>
<p>Urbanest and their planning consultants required our assistance with a viability assessment, as part of their ongoing planning application for the mixed-use redevelopment of 2 Trafalgar Way, in the London Borough of Tower Hamlets. The aim of the assessment was to save up to &pound;20 million of Community Infrastructure Levy (&ldquo;CIL&rdquo;), to support financial viability of the scheme.</p>
<h2><strong>Approach</strong></h2>
<p>Our Student Housing team assessed rental value on a full direct let basis, to demonstrate that the proposed rents under a nominations agreement were at sub market rents, in order to fulfil the London Borough of Tower Hamlets criteria for exemption from CIL in respect of the student accommodation.&nbsp; The focus of the assessment was subsequently changed by Urbanest and its planning consultants, and a full appraisal of the student accommodation was provided, in order to assist viability assessment, for the purpose of determining the potential affordable housing contribution.</p>
<h2><strong>Added value</strong></h2>
<p>JLL&rsquo;s Student Housing Advisory team collaborated with JLL&rsquo;s Higher Education and Student Accommodation Capital Markets teams, to draw upon a wealth of experience and resources to quickly re-focus the report within a short timescale. The report produced was highly insightful and market leading, minimising the likelihood of LB Tower Hamlets successfully challenging any aspect of the report.</p>
<h2><strong>Challenges</strong></h2>
<p>Revised requirements led to refocusing and delivery of the report in tight timescales.</p>
<h2><strong>Achieved</strong></h2>
<p>JLL&rsquo;s appraisal and report was swiftly re-focused within a short timescale, to enable Urbanest&rsquo;s planning consultants to promptly incorporate the appraisal within its viability assessment, in order to meet tight planning submission deadlines.</p>
<p><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><button class="Button primary"><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><a href="https://residential.jll.co.uk/services/valuation-advisory">Our valuation advisory services</a></button></p>

Supporting Urbanest’s planning application for student accommodation

Shared ownership hero

Urbanest and their planning consultants required our assistance with a viability assessment, as part of their ongoing planning application for the mixed-use redevelopment of 2 Trafalgar Way, in the London Borough of Tower Hamlets.

We delivered a financial viability asesesment, supporting Urbanest’s planning application for a mixed-use redevelopment in the London Borough of Tower Hamlets.

Help to Buy hero

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1598548160/resi/gb/cms/Research/Images/Urbanest-Trafalgar-488x180-min.jpg

<p>&nbsp;</p>
<table style="height:90px;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/service-icon-(3).png?sfvrsn=cdec37cb_2" alt="Service icon" width="45" height="45" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/location-icon-(3).png?sfvrsn=b3511b0_2" alt="Location icon" width="45" height="45" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/size-icon-(5).png?sfvrsn=631ae7ad_2" alt="Size icon" width="45" height="45" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><strong><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/jll_icon_red_046-(1).png?sfvrsn=11bf761d_2" alt="Pound icon" width="45" height="45" /></strong></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Financial viability assessment <strong></strong></strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>London, Waterloo&nbsp;</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>187x Build to Rent units plus commercial</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>&pound;154m GDV</strong></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<p>&nbsp;</p>
<h2><strong>Ambition</strong></h2>
<p>JLL were instructed to support Grainger&rsquo;s planning application, providing a financial viability assessment (FVA) to illustrate the viable amount of affordable housing that could be provided (17%) for their Build to Rent scheme in Lambeth. The scheme forms part of the OCCC Estate regeneration program, Grainger purchased the 1930s housing estate as part of a deal with the Church Commissioners and became sole owner in 2011.</p>
<h2><strong>Added value</strong></h2>
<p>Our evidence illustrated the financial constraints securing a lower level of affordable housing. Our input at and in advance of the appeal hearing resulted in agreements on multiple points. As a result, Lambeth changed their position and supported our appeal significantly reducing the risks and costs to our client.</p>
<h2><strong>Challenges</strong></h2>
<p>The appeal required fast past discussions on multiple technical viability points that often veered into planning policy. We worked closely with JLL Planning colleagues and the wider team to achieve a successful outcome.</p>
<h2><strong>Achieved</strong></h2>
<p>The appeal was allowed by the Planning Inspector in favour of Grainger plc. Located close to the Old Vic theatre and Waterloo station, the scheme includes the re-provision of 33 new homes for existing long-term residents and 36 affordable homes available at discounted market rent and London Living Rent levels.</p>
<p>JLL&rsquo;s appraisal and report was swiftly re-focused within a short timescale, to enable Urbanest&rsquo;s planning consultants to promptly incorporate the appraisal within its viability assessment, in order to meet tight planning submission deadlines.</p>
<p><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"><button class="Button primary">Our valuation advisory services </button></a></p>

Viability assessment for Grainger’s OCCC Estate regeneration scheme

We supported Grainger&rsquo;s planning application by providing a financial viability assessment. Our evidence illustrated the financial constraints of their scheme, securing a lower level of affordable housing.

We supported Grainger’s planning application by providing a financial viability assessment. 

<p>We supported Grainger&rsquo;s planning application by providing a financial viability assessment. Our evidence illustrated the financial constraints of their scheme, securing a lower level of affordable housing.<em> </em></p>

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1601409174/resi/gb/cms/Research/Images/View_looking_east_along_Wootton_Street_Tile.jpg

<p>With the Stamp Duty Holiday in place between now and March 31<sup>st</sup>&nbsp;2021, we&rsquo;ve explored two neighbourhoods&nbsp;of East London, Canary Wharf and Stratford, to determine why they are great places to live and invest in. Whether you're a&nbsp;first-time&nbsp;buyer, downsizing, upsizing or looking to add to your property portfolio, discover our property experts&rsquo; opinions about two of East London&rsquo;s cultural hotspots.&nbsp;&nbsp;</p>
<p>Known for the&nbsp;iconic skyscrapers&nbsp;of&nbsp;Canary&nbsp;Wharf&nbsp;and&nbsp;the&nbsp;Queen Elizabeth II&nbsp;Olympic&nbsp;Park, East London is&nbsp;an enviable place to call home.&nbsp;From&nbsp;a morning at&nbsp;Billingsgate Fish Market,&nbsp;afternoon aperitifs at&nbsp;Roof East&nbsp;bar and fine dining at&nbsp;Michelin-starred&nbsp;restaurant&nbsp;ROKA,&nbsp;you're never short of things to do. The green spaces&nbsp;in the Isle of Dogs&nbsp;and the Olympic Park&nbsp;offer great outdoor areas for&nbsp;after work runs or weekend picnics.&nbsp;Not to mention excellent transport links, this London hub is perfect for all the family.&nbsp;&nbsp;</p>
<h2><strong>Looking&nbsp;to buy in&nbsp;Canary Wharf?</strong>&nbsp;&nbsp;</h2>
<p>Perfectly situated on the water, Canary&nbsp;Wharf&nbsp;is a great location to benefit from&nbsp;serenity&nbsp;and connectivity.&nbsp;Local parks and the Crossrail Roof Garden act as a perfect reprise to escape the hustle and bustle of busy life in Canary Wharf.&nbsp;The Zone 2 setting is ideal for those working in the financial hub, the City,&nbsp;or students commuting across the capital,&nbsp;with convenient links via&nbsp;the&nbsp;Jubilee line&nbsp;and&nbsp;Docklands&nbsp;Light&nbsp;Railway.&nbsp; &nbsp;</p>
<p style="text-align: center;"><em>&ldquo;The Wharf has&nbsp;vastly&nbsp;developed over the years,&nbsp;transforming&nbsp;from 17<sup>th</sup>&nbsp;century marshlands,&nbsp;to&nbsp;busy docklands in the&nbsp;20<sup>th</sup>&nbsp;century&nbsp;and&nbsp;today&nbsp;as the&nbsp;financial hub of the country with&nbsp;an&nbsp;iconic skyline. Buyers can find a varied range of properties in E14,&nbsp;such as&nbsp;new&nbsp;high-rise&nbsp;apartments&nbsp;with all the desired facilities for modern day living,&nbsp;but also warehouse conversions, low-rise riverside apartments and older estates for those looking for something a little bit different.&rdquo;&nbsp;</em>&nbsp;</p>
<p style="text-align: center;"><em><strong>Mark Montes, Head of&nbsp;Sales Canary Wharf</strong></em>&nbsp;&nbsp;</p>
<h2 style="text-align: left;"><span style="text-align: left;"><strong>Looking&nbsp;to buy&nbsp;in&nbsp;Stratford?&nbsp;</strong></span></h2>
<p style="text-align: left;"><span style="text-align: left;"></span></p>
<p>Stratford has become a hotspot for people of all ages to live in since the 2012 London Olympics.&nbsp;From&nbsp;apartments once inhabited by famous athletes&nbsp;inside modern&nbsp;residential developments&nbsp;to warehouse conversions alongside the River Lea, Stratford caters for all property preferences.&nbsp;The mix of traditional and modern in Stratford is evident with the surplus of homes surrounded by garden squares.&nbsp;</p>
<p style="text-align: center;"><em>&ldquo;Our<a href="https://residential.jll.co.uk/insights/research/has-covid-19-altered-our-housing-needs">&nbsp;<em>latest research</em>&nbsp;</a>indicates how green spaces and plenty of amenities on your doorstep are a must&nbsp;and&nbsp;you&rsquo;re never short of&nbsp;activities&nbsp;in Stratford.&nbsp;With the&nbsp;luscious&nbsp;Queen Elizabeth Park,&nbsp;Westfield&nbsp;shopping&nbsp;centre, boutique restaurants, bars and cafes&nbsp;all&nbsp;provide&nbsp;an ideal place for families to expand into larger homes and young professionals&nbsp;to make their&nbsp;first purchase, which the stamp duty cut has allowed both to do.&rdquo;</em>&nbsp;</p>
<p style="text-align: center;"><em><strong>Michael Harvey, Senior Sales Consultant Stratford</strong></em>&nbsp;</p>
<p style="text-align: left;"><span style="text-align: left;">Discover the properties we have for sale below and find out how much you can save on the new stamp duty savings by using our stamp duty calculator </span><a href="https://residential.jll.co.uk/stamp-duty-calculator" style="text-align: left;">here</a><span style="text-align: left;">.</span></p>
<p style="text-align: center;">&nbsp;</p>
<div style="margin: 15px; text-align: center;">
<table style="height:90px;width:100%;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:50%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/default-album/canary-wharf.tmb-medium.jpg?sfvrsn=14a1371_1" width="240" height="119" alt="Canary Wharf" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:50%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="240" height="119" src="https://dev-cms-resi.eu.jll.com/images/default-source/default-album/stratford.tmb-medium.jpg?sfvrsn=e922c74e_1" alt="Stratford" /></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/search/homes-for-sale-canary-wharf"><strong>Properties for sale in Canary Wharf</strong></a></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/search/houses-apartments-for-sale-stratford"><strong>Properties for sale in Stratford</strong></a></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<p style="text-align:center;"><a href="mailto:residential.marketing@eu.jll.com " target="_blank"><button class="Button primary">Contact us</button></a></p>
</div>

Stamp Duty Spotlight: Canary Wharf and Stratford

East London, Canary Wharf and Stratford, stamp duty homes available to buy from JLL Residential.

With the new changes to the Stamp Duty and Land Tax we look at why these two areas in East London are a great place to live and invest in.

Looking to buy in East London? Read our Spotlight on Canary Wharf and Stratford here.

Looking to&nbsp;move to&nbsp;East London? Explore our portfolio of homes,&nbsp;the local area&nbsp;and find out how much you can save with the new stamp duty rates.

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1601382981/resi/gb/cms/Research/Images/East_London_insights_blog_tile.jpg

<p>The ongoing global COVID-19 pandemic has put the brakes on promising signs of early growth in Q1 and created significant levels of uncertainty. At present we anticipate more challenges ahead but overall the PCL market should bounce back as the strongest of all UK housing markets.</p>
<p>The report at present predicts a 14.4% five year sales price forecast and a 9.8% five year rental growth forecast.</p>
Want the full picture on Prime Central London&rsquo;s sales and lettings markets? Download the report here for a look at what happened in Q1 and what&rsquo;s to come:<br />
<br />
<button id="btn-1" class="Button primary">Download Report</button>

Prime Central London Q2 2020

Could_COVID-19_trigger_a_growth_in_live-work_units_2

Our latest research reviews the effect of Covid-19 on the Prime Central London market recovery and indicates how now is the best time to invest with potential positive returns over the next five years.

Our research examines where the Prime Central London property market is headed and why now is a good time to invest, read the full report here:

Prime Central London Residential Research Report for Q2 2020

<p>Our latest research reviews the effect of Covid-19 on the Prime Central London market recovery and indicates how now is the best time to invest with potential positive returns over the next five years.</p>

Could_COVID-19_trigger_a_growth_in_live-work_units

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1598630689/resi/gb/cms/Research/Images/GettyImages-498709822.jpg

<p>&nbsp;</p>
<table style="height:90px;width:100%;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/service-icon-(3).png?sfvrsn=cdec37cb_2" width="45" height="45" alt="Service icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/location-icon-(3).png?sfvrsn=b3511b0_2" alt="Location icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/size-icon-(5).png?sfvrsn=631ae7ad_2" alt="Size icon" /></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/services/selling">Sales</a></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Court Road, Eltham, London SE9</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>14 apartments</strong></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<h2><strong>Ambition</strong></h2>
<p>Our Greenwich Estate Agency team won the instruction of fourteen apartments in South-east London from a developer client and were soon after met with challenges incurred by Covid-19.</p>
<h2><strong>How we worked together</strong> </h2>
<p>The team suggested a clear pricing strategy, including the Help to Buy offering which made the apartments attractive to a wider net of customers, and was a key factor in the success of selling the units. The implementation of virtual tours and marketing
images showed perspective buyers what apartments could look like furnished and helped to show the true potential each unit had. The virtual tour offering proved vital once lockdown was enforced by the UK Government. Photographers were able to set up devices
in the empty apartments, allowing clients to virtually view the properties online.</p>
The Greenwich Sales team suggested gradual move-ins which not only was safer for the customers but ensured the process could go as smoothly as possible.
<p>&nbsp;</p>
<div style="background-color:#f6f5f1;padding:20px;">
<div style="border-left:3px solid #e30613;">
<div style="padding-left:25px;text-align:left;font-size:20px;">
<p style="text-align:center;"><span></span>&ldquo;We have had a long successful, working relationship with the local JLL team, they have proved to have excellent knowledge of the local residential market, and consequently they had been involved in our Court Road project
from purchase of the site through to completion of the project. Graham&rsquo;s advice and knowledge has always proved to be realistic and fair, instilling a great deal of confidence in the advice that is communicated. The ongoing sales
process was well managed, and the communication exceptional through to the completion of the sale of each unit&rdquo;<br />
Navneet Vij, Land Development Property Group
</p>
</div>
</div>
</div>
<p><strong>&nbsp;</strong></p>
<h2><strong>Achieved:</strong></h2>
<p>Ten out of the total fourteen apartments are sold to date (as of April 2020) including two in early February, when buyers were beginning to become more cautious. Three exchanges were made during the month of April, even with lockdown enforced, largely due to
the development being empty and valuations could take place.</p>
<p><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><button class="Button primary"><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><a href="https://residential.jll.co.uk/services/selling">Find out more about our services</a></button></p>

Virtual viewings lead to successful sales despite Covid-19 challenges

Our Greenwich Estate Agency team successfully sold units in South East London despite Covid-19 challenges.

Our Greenwich Estate Agency team were able to tackle the challenges of Covid-19, put strategies in place and successfully sell units in a South East London development.

<p>Our Greenwich Estate Agency team were able to tackle the challenges of Covid-19, put strategies in place and successfully sell units in a South East London development.</p>

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1595509632/resi/gb/cms/Test/Court_Road_case_study.jpg

<p>&nbsp;</p>
<table style="height:90px;width:100%;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/service-icon-(3).png?sfvrsn=cdec37cb_2" width="45" height="45" alt="Service icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/location-icon-(3).png?sfvrsn=b3511b0_2" alt="Location icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/size-icon-(5).png?sfvrsn=631ae7ad_2" alt="Size icon" /></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Leasehold Enfranchisement</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Across London</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>30 units</strong></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<h2><strong>Ambition</strong></h2>
<div>Resonance has created and manages twelve operational social impact investment funds, which focus on tackling some of the major societal issues in the UK such as homelessness, poverty, health and wellbeing and education. The client, Real Lettings Property
Fund, has sourced, purchased and refurbished a large portfolio of properties in the Greater London area. The Fund has leased these properties to homelessness charity St Mungo&rsquo;s Real Lettings team, who let properties to families and individuals
who may be at risk of homelessness. Real Lettings Property Fund seeks to provide investors with a commercial risk-adjusted return on their investment, including both rental yield and capital appreciation on properties.<br />
<br />
<p>The client wanted to optimise the tenure of the portfolio and reduce annual ground&nbsp;rent expenditure. Some apartments in the portfolio were owned on shortening leases and subject to a ground rent with future increases. The above had negative implications
for value, future marketability, and security for loan.<br />
<br />
</p>
</div>
<h2><strong>How we worked together</strong></h2>
<p>Working with the client&rsquo;s portfolio manager, JLL explained the statutory rights available to the client as a leaseholder and identified those properties in need of a statutory lease extension.&nbsp; We formulated a phased strategy over a two/three
year period, prioritising where the cost and value implications were greatest.&nbsp; Our team also introduced the client to specialist legal advisors to work on the project.</p>
JLL&rsquo;s strategy advice was that the &lsquo;priority&rsquo; Year 1
phase should be those properties where the leases were close to 80 years unexpired, and the lease extension premium payable was at risk of doubling due to &lsquo;marriage value&rsquo; compensation, and the following phases should be those where the cost
implications were less acute. We undertook a process of inspections, research and property specific valuation reports, in accordance with the statutory valuation methodology, and following service of the notice of claim undertook the lease extension premium
negotiations for the client with the landlord&rsquo;s valuers.
<p>&nbsp;</p>
<h2><strong>Challenges</strong></h2>
<p>Some of the portfolio had been owned for less than two years, which is necessary under the qualification criteria for a statutory lease extension.&nbsp; Having reviewed the Land Registry information, we identified those properties and liaised with the
client and their legal team to ensure these lease extension claims were made at the correct time to avoid invalid claims and unnecessary costs for the client.</p>
<h2><strong>Achieved</strong></h2>
<p>Constant liaison with the client and their legal advisors was maintained to reach a successful outcome. JLL&rsquo;s expertise and experience provided the client with an achievable and time specific strategy to realise its goals with. Cost minimisation
was at the core of our strategy, at each stage of the process right through to the negotiated settlement. </p>
<p>Negotiated settlements have been successfully reached to agree the lease extension premiums on all cases in the project, being the least costly scenario for the client.</p>
<p><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><button class="Button primary"><a href="https://residential.jll.co.uk/services/valuation-advisory" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"></a><a href="https://residential.jll.co.uk/services/valuation-advisory">Find out more about our services</a></button></p>

Lease extensions for an impact investment fund targeting homelessness

An impact investment fund tackling major societal issues sought our assistance to optimise the tenure of their portfolio of homes.

An impact investment fund tackling major societal issues sought our assistance to optimise the tenure of their portfolio of homes and reduce annual ground expenditure.

<p>An impact investment fund tackling major societal issues sought our assistance to optimise the tenure of their portfolio of homes and reduce annual ground rent expenditure, through the negotiation of lease extensions on some of their properties.</p>

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1597842482/resi/gb/cms/Case%20Studies/flat1-9.jpg

<p>&nbsp;</p>
<table style="height:90px;">
    <tbody>
        <tr style="height:40px;">
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:text:bottom;">
            <p><img src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/service-icon-(3).png?sfvrsn=cdec37cb_2" width="45" height="45" alt="Service icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/size-icon-(5).png?sfvrsn=631ae7ad_2" alt="Size icon" /></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="flex:33.33%;padding:0;text-align:center;vertical-align:bottom;">
            <p><img width="45" height="45" src="https://dev-cms-resi.eu.jll.com/images/default-source/articles/icons/location-icon-(3).png?sfvrsn=b3511b0_2" alt="Location icon" /></p>
            </div>
            </td>
        </tr>
        <tr style="height:44px;">
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><a href="https://residential.jll.co.uk/services/development-consultancy">Development Consultancy</a></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>1843 new homes</strong></p>
            </div>
            </td>
            <td style="width: 25%;">
            <div style="text-align:center;">
            <p><strong>Fulham, London</strong></p>
            </div>
            </td>
        </tr>
    </tbody>
</table>
<p>&nbsp;</p>
<h2><strong>Our ambition</strong></h2>
<p>At JLL we are increasingly being asked to advise on sustainability requirements through design. Whilst many requirements must comply with legislation, it is important that we understand purchasing decisions for investors and owner occupiers, as future
proofing new homes is key to helping achieve our global sustainability goals. We were tasked with providing consultancy advice to St William throughout the design process before establishing a sales and marketing strategy to launch phase one to the
UK, followed by the international market.</p>
<p>A 15.6-acre Gasworks site in Fulham is one of St William&rsquo;s flagship schemes, known as King&rsquo;s Road Park. Following an extensive design process, a planning application was submitted in 2018 with a decision to approve in early 2019, providing
consent for 1,843 new homes, over 100,000 sq ft of commercial space and 6 acres of landscaping including a public park, central square and residents&rsquo; gardens.</p>
<p>&nbsp;</p>
<div style="background-color:#f6f5f1;padding:20px;">
<div style="border-left:3px solid #e30613;">
<div style="padding-left:25px;text-align:left;font-size:20px;">
<p style="text-align:center;"><span></span>&ldquo;King&rsquo;s Road Park is designed for the long-term with green, usable spaces and sustainability at its heart.<br />
Charlie Fleming, Head of Sales and Marketing, St William, Fulham</p>
</div>
</div>
</div>
<p><strong>&nbsp;</strong></p>
<h2><strong>How we achieved it</strong></h2>
<p>With UK households accounting for 30% of UK energy
use and around a quarter of greenhouse gas emissions every year, it was
important to St William to ensure the design of King&rsquo;s Road Park is energy
efficient and low carbon.</p>
<p>However, a sustainable development is more than
being energy efficient and St William takes holistic approach to supporting the
all-round health and wellbeing of future residents of King&rsquo;s Road Park.
Significant thought has gone into the residents&rsquo; amenities, and their design
and layout, which was developed with the support of EPR Architects - known for
its work at The Ned and The Rosewood. Well-designed, useable spaces to live,
work and play are of huge importance to purchasers and the generous facilities
at King&rsquo;s Road Park have been carefully designed to enhance the quality of life
of future residents.</p>
<p>We provided consultancy advice to St William
throughout the design process before establishing a sales and marketing
strategy to launch phase one to the UK, followed by the international market in
August 2019.</p>
<h2><strong>The results</strong></h2>
<p>The world-class facilities include a 24 hour concierge, 25m swimming pool, spa facilities, treatment rooms, virtual golf simulator, private meeting and dining rooms, comprehensive gym with two fitness studios, games room, two cinemas and a residents&rsquo;
lounge with a dedicated Wi-Fi enabled workspace, centred around an atrium courtyard garden to bring both light and greenery into the space. The first phase also benefits from an exclusive first floor podium garden, celebrating the traditional
garden heritage of the local area.</p>
<p>Creating a welcoming and sustainable neighbourhood, both for residents living within the new homes and the wider Fulham community, is central to St William&rsquo;s vision. The walls around this long closed off site are coming down and much of the
land is becoming landscaped green space including an expansive open public park with a mix of natural habitats and native plants. A network of green roofs across the buildings will support even greater biodiversity. Rainwater will be harvested
and grey water recycled for re-use in the irrigation of landscaped areas. Photovoltaic panels will provide renewable energy and every space in the car park will have an electric vehicle charging point to support the shift towards more sustainable
transport choices and improve local air quality.</p>
There will be approx. 3,500 spaces for bicycles and cycle routes through the development increasing connectivity of surrounding areas. St William will also be planting a wildflower meadow and introducing beehives as part of their strategy to enhance
nature and support local wildlife.
<p>&nbsp;</p>
<a href="https://residential.jll.co.uk/services/development-consultancy" style="font-size:inherit;font-family:inherit;text-align:inherit;text-transform:inherit;white-space:inherit;word-spacing:normal;caret-color:auto;"><button class="Button primary">Our Development Consultancy services</button></a>

How we help our clients lead the way in sustainable residential developments

St William's King's Road Park development in London's Fulham area fosters sustainability and prioritizes residents' health and well-being.

A look at how St William’s King’s Road Park residential development in London’s Fulham area is contributing to a sustainable neighbourhood

<p>A look at how St William&rsquo;s King&rsquo;s Road Park residential development in London&rsquo;s Fulham area is contributing to a sustainable neighbourhood and keeping residents&rsquo; health and wellbeing at the heart of the design.</p>

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1595514377/resi/gb/cms/Test/King_s_Road_Park.jpg

Site Settings[Updated]

Homepage SEO Article 1 - Properties for sale

Homepage SEO Article 2 - Properties for rent

Homepage SEO Article 3 - Get a valuation

UK Contacts

title="Price"
metric="£"
type="minmax"
name="Price"
order=1

[min]
[min.0]
label="No Min"
value=""
[min.1]
label="£1,000 pcm"
value=1000
[min.2]
label="£2,000 pcm"
value=2000
[min.3]
label="£3,000 pcm"
value=3000
[min.4]
label="£4,000 pcm"
value=4000
[min.5]
label="£5,000 pcm"
value=5000
[min.6]
label="£6,000 pcm"
value=6000
[min.7]
label="£7,000 pcm"
value=7000
[min.8]
label="£8,000 pcm"
value=8000
[min.9]
label="£9,000 pcm"
value=9000
[min.10]
label="£10,000+ pcm"
value=10000
 
[max]
[max.0]
label="No Max"
value=""
[max.1]
label="£1,000 pcm"
value=1000
[max.2]
label="£2,000 pcm"
value=2000
[max.3]
label="£3,000 pcm"
value=3000
[max.4]
label="£4,000 pcm"
value=4000
[max.5]
label="£5,000 pcm"
value=5000
[max.6]
label="£6,000 pcm"
value=6000
[max.7]
label="£7,000 pcm"
value=7000
[max.8]
label="£8,000 pcm"
value=8000
[max.9]
label="£9,000 pcm"
value=9000
[max.10]
label="£10,000+ pcm"
value=10000

Rent - Price

Price

title="Currency"
metric="currency"
type="currency-select"
name="currencyType"
placeholder="GBP (£)"
order=1
[[options]]
label="GBP (£)"
value="gbp"
[[options]]
label="EUR (€)"
value="eur"
[[options]]
label="USD ($)"
value="usd"
[[options]]
label="HKD (HK$)"
value="hkd"
[[options]]
label="CNY (¥)"
value="cny"
[[options]]
label="AED (د.إ)"
value="aed"


Currency

currencyType

title="Price"
metric="£"
type="minmax"
name="Price"
order=2

[min]
[min.0]
label="No Min"
value=""
[min.1]
label="£100,000"
value=100000
[min.2]
label="£200,000"
value=200000
[min.3]
label="£300,000"
value=300000
[min.4]
label="£400,000"
value=400000
[min.5]
label="£500,000"
value=500000
[min.6]
label="£600,000"
value=600000
[min.7]
label="£700,000"
value=700000
[min.8]
label="£800,000"
value=800000
[min.9]
label="£900,000"
value=900000
[min.10]
label="£1,000,000"
value=1000000
[min.11]
label="£2,000,000"
value=2000000
[min.12]
label="£3,000,000"
value=3000000
[min.13]
label="£4,000,000"
value=4000000
[min.14]
label="£5,000,000+"
value=5000000

[max]
[max.0]
label="No Max"
value=""
[max.1]
label="£100,000"
value=100000
[max.2]
label="£200,000"
value=200000
[max.3]
label="£300,000"
value=300000
[max.4]
label="£400,000"
value=400000
[max.5]
label="£500,000"
value=500000
[max.6]
label="£600,000"
value=600000
[max.7]
label="£700,000"
value=700000
[max.8]
label="£800,000"
value=800000
[max.9]
label="£900,000"
value=900000
[max.10]
label="£1,000,000"
value=1000000
[max.11]
label="£2,000,000"
value=2000000
[max.12]
label="£3,000,000"
value=3000000
[max.13]
label="£4,000,000"
value=4000000
[max.14]
label="£5,000,000+"
value=5000000

Sale - Price

title="Beds"
metric="bedrooms"
type="minmax"
name="bed"
order=3

[min]
[min.0]
label="No Min"
value=""
[min.1]
label="Studio"
value=0
[min.2]
label="1 bedroom"
value=1
[min.3]
label="2 bedrooms"
value=2
[min.4]
label="3 bedrooms"
value=3
[min.5]
label="4 bedrooms"
value=4
[min.6]
label="5 bedrooms"
value=5
[min.7]
label="6 bedrooms"
value=6
[min.8]
label="7 bedrooms"
value=7
[min.9]
label="8+ bedrooms"
value=8

[max]
[max.0]
label="No Max"
value=""
[max.1]
label="Studio"
value=0
[max.2]
label="1 bedroom"
value=1
[max.3]
label="2 bedrooms"
value=2
[max.4]
label="3 bedrooms"
value=3
[max.5]
label="4 bedrooms"
value=4
[max.6]
label="5 bedrooms"
value=5
[max.7]
label="6 bedrooms"
value=6
[max.8]
label="7 bedrooms"
value=7
[max.200]
label="8+ bedrooms"
value=8

Bedrooms

Beds

title="Property Type"
metric="propertyType"
type="select"
name="type"
placeholder="Any Type"
order=4

[[options]]
label="Any Type"
value=""
[[options]]
label="Flats"
value="flats"
[[options]]
label="Houses"
value="houses"
[[options]]
label="Developments"
value="developments"

Property Type

type

title="Must be"
type="checkboxes"
name="flags"
order=5

[[options]]
label="New homes"
value="new-home"
[[options]]
label="First time buyer"
value="first-time-buyer"
[[options]]
label="Coming soon"
value="coming-soon"
[[options]]
label="Stamp duty promotion"
value="reduced-stamp-duty"
[[options]]
label="Shared ownership"
value="shared-ownership"

Sale - Options

flags

Must be

title="Options"
type="checkboxes"
name="flags"
order=5

[[options]]
label="Short Term"
value="short-term"
[[options]]
label="Furnished"
value="furnished"
[[options]]
label="Unfurnished"
value="unfurnished"

Rent - Options

Options

There's the conventional way of doing things. And then, there's the JLL way. A more innovative, intelligent, and human way. Find out how you can SEE A BRIGHTER WAY with JLL.

General Enquiry

service

firstName

lastName

email

telephone

message

<p><strong>PRIVACY NOTICE</strong></p>
<p>Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously.</p>
<p>Generally the personal information we collect from you are for the purposes of dealing with your enquiry.</p>
<p>We endeavor to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely. For more information about how JLL processes your personal data, please view our <a href="https://www.jll.co.uk/en/privacy-statement" target="_blank">privacy statement</a>.</p>

Contact our Agents a more personalized service, and more accurate recommendations that save time.

Valuation

valuationdate

General Enquiry(DEPRECATED)

Mount St form

Arrange View

anythingElse

date

generalEnquiry

intlDialCode

marketingOptin

submit

time

userAction

videoOption

Let us know your preferred time for a viewing and we will get in touch with you to confirm a time.

Fill out the form or call us at {{ phone }}

Arrange a viewing

<p>PRIVACY NOTICE</p>
<p>Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously.</p>
<p>Generally the personal information we collect from you are for the purposes of dealing with your enquiry.</p>
<p>We endeavor to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely. For more information about how JLL processes your personal data, please view our&nbsp;<a href="https://www.jll.co.uk/en/privacy-statement" target="_blank">privacy statement</a>.</p>

Property Enquiry(DEPRECATED)

Office Form

Gated Content Form

Property Enquiry

Valuation(DEPRECATED)

Freespee PROD

Greenwich

Glasgow

Finsbury Park

Exeter

Elephant and Castle

Edinburgh

Default

City

Chelsea

Canary Wharf

Bristol

Birmingham

Kensington

Knightsbridge

Leeds

Liverpool

Lochrin Quay

Manchester Deansgate

Manchester High Street

Manchester Piccadilly

Mayfair

New Homes

One Eighty

Nine Elms

Queen Street

South Kensington

Southampton

Stratford

The Horizon SE10

The Hub

Warwick Street

Westminster

Your new home<br />for <em style="font-family:'Source Sans Pro', serif;font-weight:300;">new chapters</em>

UK Site Localisation

Meet our agents at 13 convenient locations
 across London and greater United Kingdom.

https://res.cloudinary.com/jll-global-olm-np/image/upload/v1748862271/resi/re-design/Union_header.svg

https://res.cloudinary.com/jll-global-olm-np/image/upload/q_auto/f_auto/v1739528600/Union_pvjdn9.svg

Our Locations

Insights

Our analysts turn data into actionable insights giving you an effective view of the residential property market. View and use our reports, tools and infographics.